“Seventy Five Socks”

I launched this product with Dillaz in late 2018 for some holiday spirit.

The first idea for this concept came from Dillaz - motivated by the idea that getting socks for Christmas could be an exciting gift to get - and guess what? We sold out the first batch in only a couple of hours. It was the first time we crashed the website because of how much public adherence there was.

Direction

Seventy Five

Production

Bruno Gião, Dillaz

Design

Bruno Gião

Promo Video

Made in Lx